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Google AI Max: The New Kid on the Search Campaign Block (and Should You Trust It?)
Google Ads, Digital Advertising, AI & Automation, Paid Search, Campaign Optimisation Daan Dekkers 12/6/25 Google Ads, Digital Advertising, AI & Automation, Paid Search, Campaign Optimisation Daan Dekkers 12/6/25

Google AI Max: The New Kid on the Search Campaign Block (and Should You Trust It?)

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Why CRO Is the Unsung Hero of Your Marketing Strategy
Conversion Optimisation, Paid Advertising, Performance Marketing, Digital Strategy, Website & UX Daan Dekkers 22/5/25 Conversion Optimisation, Paid Advertising, Performance Marketing, Digital Strategy, Website & UX Daan Dekkers 22/5/25

Why CRO Is the Unsung Hero of Your Marketing Strategy

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From Europe to Australia: Why I Made the Move and What I've Learned
Expat Life, Freelancing, Remote Work, Business Setup, Digital Marketing, Entrepreneurship Daan Dekkers 8/5/25 Expat Life, Freelancing, Remote Work, Business Setup, Digital Marketing, Entrepreneurship Daan Dekkers 8/5/25

From Europe to Australia: Why I Made the Move and What I've Learned

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The Essence of Conversion Value in Google Ads
Google Ads, PPC Advertising, Conversion Optimisation, Digital Marketing, Performance Marketing Daan Dekkers 20/3/25 Google Ads, PPC Advertising, Conversion Optimisation, Digital Marketing, Performance Marketing Daan Dekkers 20/3/25

The Essence of Conversion Value in Google Ads

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The Importance of Conversion Tracking for Meta & Google Ads
Digital Advertising, Marketing Analytics, Google Ads, Meta Ads, Privacy & Data Compliance, Conversion Optimisation, Future of Digital Marketing Daan Dekkers 13/3/25 Digital Advertising, Marketing Analytics, Google Ads, Meta Ads, Privacy & Data Compliance, Conversion Optimisation, Future of Digital Marketing Daan Dekkers 13/3/25

The Importance of Conversion Tracking for Meta & Google Ads

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The Truth Behind Google’s Auto-Applied Recommendations (AAR)
Google Ads, Paid Advertising, Digital Marketing Strategy, PPC Optimisation Daan Dekkers 6/3/25 Google Ads, Paid Advertising, Digital Marketing Strategy, PPC Optimisation Daan Dekkers 6/3/25

The Truth Behind Google’s Auto-Applied Recommendations (AAR)

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